Privacy policy
Effective from 14 November 2026.
This policy explains which personal data is processed on the upriverlabs.com website and on the UPRIVER Labs platforms (Barcazas, FleetOps, Portal Operativo and Reportes), for what purpose, and what rights you have.
1. Who is responsible
UPRIVER Labs is the software and artificial intelligence division of UPRIVER Marine, with its head office at E. Zeballos 135, 3rd floor B, Rosario (2000), Santa Fe, Argentina. For any privacy enquiry: hello@upriverlabs.com.
2. This website
- It does not use advertising or tracking cookies, or third-party analytics tools.
- It has no forms: if you write to us by email or WhatsApp, we use the details you send only to reply.
- The server keeps technical logs (IP address, date, page requested and browser) for security and troubleshooting. They are kept for a limited time.
3. The platforms
The platforms are used with an account created by the client company. They process:
- Account data: each user's name, email address, role and company, and a password stored in encrypted form.
- Operational data entered by the client company: operations, units, quantities, documents and reports. This may include names of people involved in the operation.
- Activity logs: who made which change and when, for traceability.
- Strictly necessary cookies or local storage to keep you signed in and remember preferences.
Operational data belongs to the client company. UPRIVER Labs processes it on that company's behalf, solely to provide the service, and keeps it separate from other companies' data.
4. What we use the data for
- Providing and maintaining the contracted service and giving support.
- Protecting accounts and preventing misuse.
- Answering enquiries and demo requests.
- Complying with legal obligations.
We do not sell personal data or use it for advertising.
5. Artificial intelligence
Some features use third-party AI models, for example to read a document or answer a query. In those cases only the content needed to produce the answer is sent to the provider. The results are an aid: the decision is always made by a person.
6. Providers involved
To host and run the service we use infrastructure providers that may store data outside Argentina, including our own servers hosted at DonWeb, Google Firebase, Vercel, Supabase and Neon, and AI model providers such as Anthropic. All are required to maintain an adequate level of security and confidentiality.
7. How long we keep it
For as long as the account is active and, afterwards, for the time needed to meet legal or contractual obligations. When the service ends, the client company may ask for its data to be returned or deleted.
8. Security
Connections are encrypted (HTTPS), access requires a user name and password, each company sees only its own data, and regular backups are made. No system is infallible; if an incident affecting your data occurs, we will let you know.
9. Your rights
You may request access to, correction, updating or deletion of your personal data by writing to hello@upriverlabs.com. If your data was entered by a client company, we may refer the request to that company, which is the one that decides on it.
In Argentina, Personal Data Protection Law 25,326 applies. The Agencia de Acceso a la Información Pública, the supervisory authority for that law, handles complaints from anyone who considers their rights affected.
10. Changes
If this policy changes, we will publish the new version on this page with its effective date.